Module Evaluation

Overall this module has helped me learn a lot, in particular a lot about myself as well as designing. I've learnt how to correctly present myself to get across the ideas I want to in a clear and concise way, presentations that need to be or words they can solely be images I can still get across the point I wanted to the audience. Terms of audience I've also learn how to design to suit an audience in terms of both my personal branding, and studio brief one, both of which had a particular audience in which I needed to present my ideas in a way that was clear get conceptual. This module has helped me improve a lot in terms of getting out there within the Leeds creative community. I have visited galleries and exhibitions and even other countries in order to extend my design knowledge. Although, time management was a massive part of this module having other modules running alongside of it, I don't think I dealt with it within the best way; in terms of dedicating my time towards personal development and going out and seeing things, and staying in doing work this is something I want to work on. Within level 5 I want to develop my own personal brand more, I think as I progress this will be a massive part of my design career so far; and is needed to be taken seriously by clients within the design world so I can start doing my own more personal projects. I want to also visit more places and different environments to understand how change of environment affects design and how audience affects the way in which you design. Within PPP I found the talks which were telling you how to get out there how to improve and how to present properly inspiring and motivating, as these wall areas that I was struggling with beforehand. In light of that reflection these are also areas I am now confident in and want to pursue more. To do so over this summer I will be looking for internships within design as well as considering a personal project which I can take place alongside my studies next year to help with my personal visual development. I believe the designs are created within studio brief one, two and three were successful, in terms of giving myself a visual voice and style, which is incredibly likely to change; yet it has given me the steps towards knowing how to start branding myself as a designer and considering my footprint on the design world.

Pay Off and Description

In this session we discussed initial ideas of personal branding, within this we came up with an idea of types of names that we could adapt to our personal branding. We also began to consider a tagline based on both our personality and our work. I began thinking about my name and how I want my brand to represent my personality and myself, I started with simple names that played on the initials of my full name. I then began to think about what makes me different, in terms of what I want my brand to represent the ideas I've already received from what people think of me during the identity workshops. I began to think about my glasses and its use, this is when I began to think prescribed graphics, my eyes since I've come to union side designing all of the time have been getting worse and my prescriptions have been upped, although I believe my design has been getting better and I've been developing as a creative. The way in which I prescribe my glasses to help, I thought about prescribed graphics as a name, prescribing my clients clean Cut modern graphics. I also then began to think about dependent design, as obviously without my glasses I can't design therefore I am dependent on them; I would like to think that my clients are dependent on me for good design.

Though I believe these names have an interesting and unusual factor to them, I don't think that they represent my own name which is something that I am passionate about representing within my brand. Therefore, these are ideas I will continue on with them reflect upon as I continue my self-branding exploration.

In order to create an interesting payoff, I looked at what represents myself as a designer, I'm interested in simplistic modern design, which doesn't particularly follow trends but looks ahead of them. I am an organised and meticulous person, and believe this comes across in my design. For the case of creating my description and payoff I've decides to go with dependent creative as a name, again based around the idea of my glasses something that will come across within my branding visuals. Taking this into consideration I've decided to go with the idea of prescribing my client clean cut modern design, because without being modern and moving forward but would design be.

Name: Dependant Creative

Payoff: You want design, and everyone needs it.

Description: prescribing you modern, simplistic creative solutions; looking ahead.

This is the payoff and description that are decided on within the session, although I believe that it will change with my development of my own personal branding, because I'm don't really particularly sure how I want to be as a designer yet nor how my visual voice.